© Ben Bodien 2008
Seth Godin has some thoughts on the value of automated customer service phone systems. My personal favourite is Virgin Media’s, which seems to route your call to a different centre based on a function of your answers, and the day of the week. Only one call centre is ever able to handle your query - it’s the one that your account number is actually assigned to. Keep trying until you get that one.
Luke Wroblewski’s new book on designing web forms comprehensively covers the art and science of laying out the blanks, in every aspect from design and organisation, to validation and inline help text. A fresh addition to the must-have web designer bookshelf.